Website Redesign

Sheraton Hotels

In May of 2015, Sheraton Hotels went under a brand transformation with the mission to re-establish the brand as a global industry leader. The new digital experience looked to provide guests with smart solutions and effortless travel. Starting with a compelling new website.

Agency: Starwood Hotels & Resorts
Role: Art Direction & Design
#03
A Modular Foundation

Created as a platform to enhance usability for both the Sheraton brand and its guest, this system allows for full flexibility of modules to move up and down within in the page, and content to easily swap in and out.

#04
The Intelligence

This module's framework was design to hold multiple variations of imagery, allowing the brand to update content quickly and beautifully, to providing guests with fresh and intriguing content.

#05
The Flexibility

Created as a platform to enhance usability for both the Sheraton brand and its guest, this system allows for full flexibility of modules to move up and down within in the page, and content to easily swap in and out.